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July 4, 2017 > Arts Commission needs public feedback

Arts Commission needs public feedback

Submitted By Rachel Osajima

The Alameda County Arts Commission is pleased to announce that the artistsÕ proposal designs for the Community Identifier Projects are now available for public comment. Community Identifier Projects are planned for three of Alameda CountyÕs unincorporated communities: Castro Valley, San Lorenzo, and Ashland/Cherryland. The Community Identifier Projects involve designing and painting the name of the community along with other design elements on freeway overpasses. The overall goal is to create community gateway markers that help support a positive and welcoming environment for both the community and visitors.

Practicing, professional artists will be selected through an open competitive process to design and paint the Community Identifiers. The projects have multiple steps involving community engagement and feedback as well as reviews by local community groups, the Members of the Alameda County Arts Commission, the Alameda County Board of Supervisors and the CA State Department of Transportation. The Arts Commission believes that community input is very important and encourages community members to comment on the proposal designs.

In March, three Artist Selection Committees, one for each community, met to review the qualifications and past work of a project pool of artists. The Selection Committees are comprised of community members and local artists. Each Committee selected five artists as semi-finalists who were invited to create a proposal design for the Community Identifier for their community. In April and May, a Community Roundtable was held in each of the three communities with the artist semi-finalists. During the Roundtables, community members had the opportunity to share thoughts about the special characteristics of their community and how those characteristics should be reflected in the designs of the Community Identifier. Community members also contributed ideas through an online survey. The artist semi-finalists considered the survey and Roundtable comments when developing their proposal designs.

Community members are encouraged to submit comments describing why each of the artistsÕ proposal designs may or may not be a good match for the whole community. The comments will help inform the Selection CommitteesÕ deliberations about the best designs. The public comments are not considered a vote. All of the comments that are collected will be shared with the Selection Committees when they reconvene in September to interview the artists. At that time, each Committee will select one artist to create the community identifier for their community. One artist may be selected for more than one site.

Community members who want to receive updates about the projects should send an email to to be added to the Arts CommissionÕs email list. For more information about the Community Identifier Projects, contact the Alameda County Arts Commission at (510) 208Ð9646 or

Community Identifier Proposal Display Dates & Locations:

ONLINE Ð All proposals available online
Now through August 27, visit the website:

Castro Valley Proposal Display
Castro Valley Library, 3600 Norbridge Avenue, Castro Valley
June 26 Ð July 26
Sun 1 p.m. Ð 5 p.m., Mon & Tue 12 p.m. Ð 8 p.m., Wed & Thu 10 a.m.Ð 6 p.m., Sat 10 a.m. Ð 5 p.m. Closed on Fridays and on Independence Day (Tue, July 4).

San Lorenzo Proposal Display
San Lorenzo Library, 395 Paseo Grande, San Lorenzo
June 26 Ð July 26
Sun 1 p.m. Ð 5 p.m., Mon & Tue 12 p.m. Ð 8 p.m., Wed & Thu 10 a.m. Ð 6 p.m., Sat 10 a.m. Ð 5 p.m. Closed on Fridays and on Independence Day (Tues, July 4)

Ashland/Cherryland Proposal Display
Cherryland Community Association meeting at Eden United Church, 21455 Birch St, Hayward
Tue, July 11 7:00 p.m. Ð 9:30 p.m.

Ashland Community Association meeting at Ashland Place, 16385 E 14th St, San Leandro
Tue, July 18
6:30 p.m. Ð 8:30 p.m.

Eden Night Live at 16640 E 14th St, San Leandro
Fri, July 28
6:00 p.m. Ð 8:00 p.m.

Ashland Community Center at 1530 167th Ave, San Leandro
Wed, August 16
4:00 p.m. Ð 7:00 p.m.

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