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July 26, 2011 > Fremont Chamber Goes Gourmet!

Fremont Chamber Goes Gourmet!

By Nina Moore, Fremont Chamber of Commerce

Off the Grid?

San Jose Eats?

Do these names mean anything to you?

For those of you who have not yet experienced the Gourmet Food Truck craze that's sweeping the nation, now is your opportunity to try it!

A far cry from the 'roach coaches' of the past, these gourmet food trucks arrive in traveling culinary caravans, announcing their upcoming location via Twitter, Facebook, and websites - and their fans show up.

Fremont Street Eats, brought to you by the Fremont Chamber of Commerce, is your opportunity to experience this latest food fad, featuring gourmet specialties from around the world. The inaugural Fremont Street Eats took place on Friday, July 15 at Pacific Commons, in front of Any Mountain, from 4:30 to 9 p.m.

Those attending enjoyed specialties ranging from Korean fusion to Indian samosas to Thai tacos to gourmet sweet potato fries with marshmallow sauce. And there were dessert trucks too!

But don't fret if you missed it! Fremont Street Eats will be repeated every other Friday evening through September, starting this Friday July 29 and August 12, August 26, September 9 and September 23.

The location for Friday July 29th will once again be Pacific Commons, in front of Any Mountain, from 4:30 p.m. - 9:00 p.m. However, future Street Eats will be on the move, so be sure to check the Chamber's website (, Facebook page, and Twitter (@fremontbusiness) for future locations and check out which trucks will be showing up each evening.

Trucks like those at Street Eats last week - GrillStars, Tikka Bytes, BBQ Kalbi, Siam on Wheels, Twisted Chill, and That's Sweet - are developing quite a reputation through word-of-mouth and social media. One young woman was overheard last week saying, "My friends have been dying to try Siam on Wheels. I am tweeting them all to tell them to come on down!" Thomas Tang said, "The text I received at 5 p.m. changed my plans for the evening!"

One aspect of Fremont Street Eats that differs from other Bay Area traveling food festivals is that Phil Woodman, owner of GrillStars and the local "leader of the pack," approached the Fremont, Newark and Union City Chambers with a unique offer. If the Chambers would arrange the venue, permits, security, and other requirements for such an event, the food trucks would, in turn, return a portion of their proceeds to support the services provided by these local chambers.

"We jumped on this idea for several reasons," explained Cindy Bonior, President and CEO of the Fremont Chamber of Commerce. "One of our goals is to bring new people to local businesses. It is our hope that people will come for the food and see what other retailers and restaurants are around there. Several of the surrounding businesses told us that their business increased that evening."

Dirk Lorenz, owner of Fremont Flowers and the Depot Cafe, noted, "I was impressed with the number of people it attracted to that area who might otherwise not have been there. As a business person, I spend a lot of money trying to get people to my front door. This event brought those people at no expense."

Because these are "moveable feasts," each time you experience Fremont Street Eats or one of the other curbside cuisine events in the area, you are sure to find some new and some old favorites rolling in. But you can always anticipate a wide variety of food from 6-10 trucks.

SO, get your appetite ready and come on down! We'll see you Friday, July 29th at Pacific Commons!

Tri-City Gourmet Food Truck events

Fremont Street Eats
Friday, July 29
4:30 p.m. - 9:00 p.m.
Pacific Commons (in front of Any Mountain)
(510) 795.2244
Facebook page and Twitter (@fremontbusiness).
Friday, Aug 12, 26; Sep 9, 23 (check for location)

Newark NewPark Street Eats
Friday, August 5, 19
4:30 p.m. - 9:00 p.m.
NewPark Mall parking lot (between Macy's and Sears)
(510) 744-1000

Union City Gourmet Food Truck Festival
Thursday, August 4, 11, 18, 25
4:30 p.m. - 9:00 p.m.
Wal-Mart, Union Landing Shopping Center
30600 Dyer St., Union City
(510) 952-9637

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