February 3, 2010 > Union City Transit reaches out to seniors
Union City Transit reaches out to seniors
By Shavon Walker
Union City Transit met with concerned seniors at the Ralph & Mary Ruggieri Senior Center last month to hear their concerns and obtain feedback on services.
Jim Moore and Wilson Lee, from Union City Transit's market research, explained they are attempting to generate more advertising revenue but it is difficult for small-to-medium sized bus companies to do so. On a brighter note, advertising has moved from local mom and pop stores to bigger companies but most of the latter prefer to advertise in big cities such as San Francisco or New York.
"The world of transit is a shell of what it used to be," stated Moore.
"The revenue is not there anymore," added Lee.
To better assess the public's needs, a survey has been conducted and findings will be available at a later date.
Some residents complained the meeting had not been well-publicized. In reply, the marketing team pointed out they had made phone calls, distributed flyers and placed announcements in the local press. They assured attendees the next meeting, in a few weeks' time, will be better advertized.
The other, and biggest, concern was bus service to the Tropics Mobile Home Park. The stop in question is at the end of a path leading from the complex. Many seniors prefer it due to its proximity but worry it might be removed in the interest of streamlining the system. The nearest available stop would be too far for less able-bodied residents to walk. The marketing team suggested installing a phone for the area but community members pointed out that non-English speakers would find it difficult to call for a ride. The team resolved to bring the concerns to Union City Transit Authority's attention.
Union City Transit is Union City's own bus system serving Union City and parts of Hayward. Routes are coordinated with BART trains, AC Transit and the Dumbarton Express to areas outside the city. Main transfer points are at the Union City BART Station and the Union Landing transit facility. Services are partially funded by the Measure B sales tax of Alameda County. Paratransit is also available on Union City Transit.
For a map of Union City Transit coverage, fares and other information, visit www.ci.union-city.ca.us/transit.html.